Automotive Nov 20, 2020 11:17 PM (GMT+8) · EqualOcean
Yiou automobile on November 20, at the 2020 Guangzhou International Auto Show, Great Wall Euler announced the cooperation with the retro sound brand Elvis radio to open the fashion marketing strategy. In addition, Great Wall Euler launched the world's first electric vehicle refitting IP and the second season Global Youth co creation competition.
In the world's first original electric vehicle factory refitting IP plan, Great Wall Euler cooperates with professional refitting players, cross-border big brands, whole network users and Euler owners to jointly create "Euler cat Transformation Research Institute". It is reported that the "Oula cat Research Institute" is a personalized, multi-element, high-quality electric car fashion refitting IP, with more DIY possibilities, light refitting, more social, pay attention to the expression of personality, with the characteristics of Pan trend culture grafting.
Since this year, Euler white cat, black cat and good cat have been listed one after another, helping Great Wall Euler's sales growth. In October this year, the sales volume of Great Wall Euler reached 8011, up 352% year on year. Today, Great Wall Euler is trying to become one of the new trends in the field of pure electric travel with a younger brand image.