For the first time, the anchor agency has been included in the scope of administration
In order to standardize the business behavior of online performance agency, strengthen the source management of online performance content, and promote the healthy and orderly development of the industry, the Ministry of culture and tourism issued the "management measures for online performance Agency (Draft)"《 The online performance agency referred to in the Measures refers to the business unit engaged in online performance agency activities according to law, which is commonly known as "anchor agency", "MCN agency" or "anchor Association" in the industry. In other words, this is the first time that the relevant departments have incorporated MCN organizations and anchor associations into the scope of administration.
This text is a result of machine translation.
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