NBC will promote Chinese domestic TV shows provided by Tencent Video to enter the mainstream Japanese market.
Image credit: Daniel Constante/Shutterstock
Recently, Tencent Video and NBC Universal Entertainment Japan announced (in Chinese) a strategic cooperation. NBC Universal Entertainment will exclusively distribute Tencent Video's most popular Chinese TV shows in Japan in 2020.
NBC Universal Entertainment Japan is a music, anime and home entertainment production and distribution enterprise under NBC Universal. The latter covers business areas such as top film companies, television media groups and theme parks.
After the strategic cooperation is reached, NBC Universal Entertainment Japan will use multi-channel audio-visual media resources to promote the entry of more than 20 domestic dramas provided by Tencent Video into the mainstream Japanese market. It is reported that this is the first large-scale and continuous export of domestic audio-visual platform content to Japan.
Tencent Video is exporting drama series overseas through the overseas version of WeTV. It has previously exported more than 80 film and television dramas, more than 20 variety shows, and many documentaries and animations, covering more than 200 countries and regions overseas.