Technology Author:EqualOcean News , Jiahui Liao Editor:Yiru Qian Feb 02, 2024 03:22 PM (GMT+8)

As MarTech Company Tec-Do 2.0 encounters obstacles in its domestic IPO, the Hong Kong Stock Exchange, which is continuously gaining momentum, is poised to become a focal point of capital market attention.

Tec-Do

Recently, EqualOcean exclusively learned that Tec-Do 2.0, a one-stop digital marketing enterprise service company, is facing potential obstacles in its domestic IPO process and is considering shifting its focus to the Hong Kong Stock Exchange.

On January 5, 2024, Tec-Do 2.0 signed an IPO listing guidance agreement with CITIC Securities Co., Ltd., with the guidance period spanning from January to May 2024. Beijing Zhong Lun Law Firm and Pan-China Certified Public Accountants (special general partnership) respectively serve as the guiding law firm and accounting firm. Currently, there have been no updates on the progress disclosure.

Tec-Do 2.0 is an enterprise growth service company based on big data and business intelligence technology, dedicated to providing Chinese brands with a one-stop solution for going global. According to Tianyancha, since its establishment in 2017, Tec-Do has completed five rounds of financing from renowned capital firms such as IDG, K2VC, Xinli Capital, and GoldenSand Capital. In September 2021, Tec-Do completed a brand upgrade, evolving to "Tec-Do 2.0."

As early as 2018, Tec-Do became one of the first official tier-one agents for TikTok in China. Since then, Tec-Do has embarked on a comprehensive layout of the TikTok ecosystem, investing substantial resources to continuously deepen its presence in TikTok marketing, empowering Chinese brands to achieve global growth through TikTok.

Currently, the company has over 2 million overseas internet celebrities, vertical media, and effective media resources, manages 150,000 accounts, over 2 million materials, with account management efficiency and advertising delivery efficiency both increased by over 10 times. The monthly user touch frequency exceeds 150 billion times, showing significant results in supporting globalized growth for Chinese enterprises and businesses.

To provide e-commerce clients with more professional, efficient, and customized "expert-level" operational services, Tec-Do 2.0's Consumer Business Division established LiveLab Studio, a professional e-commerce operation studio based on TikTok, offering clients a one-stop solution for TikTok e-commerce globalization.

At present, Tec-Do 2.0's business covers over 200 countries and regions globally, serving more than 30,000 clients, achieving a growth rate of over 200%, and covering applications, games, e-commerce, and brand clients. Representative clients include ByteDance, Kuaishou, Tencent Games, NetEase Games, Alibaba, PatPat, UR, TCL, among others.