On February 22, XPENG marked a major milestone in its global strategy with an outbound shipment ceremony at Guangzhou Port's Nansha Auto Terminal. During the event, the first batch of 300 right-hand drive XPENG X9 units officially set sail for Southeast Asian markets, represented by Thailand, which is one of the important destinations for Chinese car manufacturers like XPENG to go abroad.
According to Gu Hongdi, Vice Chairman and Co-President of XPENG, the current penetration rate of electric vehicles in the ASEAN region is relatively low, but the market is growing rapidly, and new products can quickly enter and be widely accepted.
XPENG's journey into international markets began in 2020 with the export of 100 XPENG G3 units to Europe. Since then, the company has continuously expanded its global footprint, now operating in over 30 countries and regions with approximately 150 overseas stores.
This year, XPENG aims to cover 60 countries and regions and establish over 300 overseas service outlets. By 2027, XPENG aims to be among the top three in global new energy exports, with half of its sales coming from overseas by 2033.
On the technology front, XPENG plans to launch global adaptations of its "Turing AI Smart Driving" system in 2026, leveraging China's decade of intelligent driving expertise to enhance smart mobility for users worldwide.
One of the constraints for chinese car manufacturers going abroad is the relatively weak infrastructure in foreign countries, with the limited number of charging stations deterring many consumers interested in electric vehicles. Thus, in charging infrastructure, XPENG will begin deploying a superfast charging network in 2025, starting in Southeast Asia and expanding across Asia, Europe, and Australia to create a "broader, faster, and lower-cost" energy replenishment ecosystem.