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Anker Innovation is a leading Chinese consumer electronics company that gains over 90% of its total revenue from overseas business.
Image credit: EqualOcean
Widely known as a charging accessories brand, the Shenzhen-based company Anker Innovation covers product lines in smart home appliances, video projectors, earbuds, speakers and car accessories as well. Specializing in out-of-China business, the company maintains subsidiaries in the United States, Germany, the United Kingdom, Japan. Before 2017, Anker devices were almost exclusively sold on the Amazon.com. For the last two years, Anker has been developing its own e-commerce platform and expanded the online sales channels with various partners such as Walmart and Best Buy.
As one of the first-round companies that followed the registration reform of China’s stock market, the IPO of Anker Innovation is drawing vast attention from the capital market. According to its prospectus, the company’s revenue has witnessed 48% growth – together with its well-developed overseas sales channels, investor confidance is getting a boost.
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