Feb 25, 2021 09:25 AM (GMT+8) · EqualOcean
It is reported that moody, the Meitong brand, has recently completed round B and round B + financing with a total value of about 380 million yuan. Round B is led by GGV Jiyuan capital, followed by xvc and a certain strategic investor, and the old shareholders of hillhood venture capital, Jingwei China and source capital make additional investment; round B + is jointly led by CITIC Industrial Fund and another strategic investor, with additional investment by GGV Jiyuan capital and xvc, and the old shareholders of hillhood venture capital, Jingwei China and source capital continue to make additional investment. Palm capital has been acting as the exclusive financial consultant for a long time. Ci ran, founder of moody, said that this round of financing will be fully invested in product research and development and brand building. By continuously launching products that give consideration to both comfort and fashion, the concept of scientific wearing of contact lenses for Chinese young people will be promoted. Previously, moody seed round financing was led by Yisan capital and followed by Meihua venture capital. Angel round is led by hilltop venture capital, followed by plum blossom venture capital. Round a financing is led by Jingwei China, followed by source capital and supplemented by Highland venture capital. Moody has a founding team from Procter & Gamble, L'Oreal, Johnson & Johnson, Alibaba, byte beat and other head brands and Internet companies. Its rich and diversified industry and management experience also ensures the rapid growth of the brand. Moody was founded in October 2019 and landed on tmall platform three months after its establishment. In the first year, the transaction scale exceeded 200 million yuan.