EqualOcean has offices in Beijing, Shanghai, Shenzhen, and Nanjing, with our services encompassing Guangzhou, Chongqing, Hangzhou, Chengdu, Wuhan, Changsha, Xi'an, Qingdao, Hefei and other cities.

Our market and industry analysis is based on a considerable number of interviews with business executives and investors.

We have the original version of the first industry research model, the SPC enterprise competitiveness analysis model.

Our clients include Alibaba, Tencent, Baidu, Intel, Carlsberg, SAP, etc.

Our Chinese website has an extensive influence in China, while our English website provides an important channel for overseas investors and industry players to explore China's technological innovation and investment dynamics.

Our business analysts are interviewed year-round by Xinhua News Agency, People's Daily, ChinaDaily, Financial Times, and South China Morning Post. Our business correspondents are equipped with international standard reporting and writing capabilities.

We help competitive companies build a solid corporate brand image in China. We also help companies with cross-border demands to establish brand awareness in the target market. We are capable of launching the target market and creating a localized resource network.

Our served clients include PDD (Chinese: 拼多多), Bytedance (Chinese: 字节跳动), Sense Time (Chinese: 商汤科技), Goodyear, Carnex etc.

Bidirectional Intelligence: Inbound for Innovation Density, Outbound for Global Playbooks. Unlike standard business delegations, our tours operate as two-way intelligence channels. Inbound brings international executives into China's innovation laboratory—where you'll witness industrial-scale AI deployment, walk smart factory floors where automation is being rewritten in real time, and understand the ecosystem producing 40% of the world's AI unicorns. Outbound guides Chinese enterprises to overseas markets, visiting companies that have successfully navigated globalization to decode cross-cultural management and localization strategies on the ground. Either direction, the objective remains the same: actionable intelligence, not photo opportunities.

Research-Driven: Grounded in 400+ Industry Reports. We are not travel agents; we are a research institution with 200 analysts. Every itinerary is informed by our body of 400+ industry reports and 300+ client research projects. This means every facility visit and executive meeting is cross-referenced with macro trends and micro-data. The program integrates case-study analysis with policy interpretation, bridging past experience with current market dynamics to build strategic frameworks, not just memories.

The Real Network: 2,700 Partners Built Through Work, Not Cocktails. Our access is earned, not bought. After ten years working directly with 95% of China's top tech companies and 40% of major state-owned enterprises, we place you across from executives who speak candidly because they trust the relationship. These are the people actually building the future—met on factory floors, not in staged conference rooms—who will tell you how decisions are really made six months before it hits the news.

High-Caliber Dialogue: C-Level Candor + Expert Workshops. The highest-value insights happen between scheduled meetings. Our Expert Sharing Sessions bring in specialists to challenge your assumptions about market entry or technology deployment. Focused Discussions create off-script conversations where you learn how policies are truly enforced, not how they're written. With no translation barriers and no PR-filtered presentations, you get the unvarnished truth necessary for strategic decisions.

Persistent Value: The Relationship Doesn't End at the Airport. Business tours should not be one-time events. After your visit, you remain plugged into EqualOcean's ongoing intelligence stream—continuous briefings on industry shifts, policy developments, and key corporate moves. We provide the long-term radar that keeps you ahead of competitors who flew home and forgot what they saw.

Our Methodology: Macro Analysis × Case Studies × Resource Accumulation. Following the framework of our Globalization Study Tour, we combine macro analysis with deep-dive case studies, connecting historical patterns with emerging trends. Whether helping international firms identify partnership opportunities before competitors arrive, or equipping Chinese companies with resources for global expansion, the goal is always to enhance strategic thinking density and convert travel time into executable business decisions.