Shangpai established Meijia brand business department to provide one-stop digital solutions from cloud store to Zhongtai

Recently, I learned from shopex that after continuously serving many well-known home appliance, home appliance and home decoration brand enterprises, shopex has recently established the "Meijia brand business department" to empower more Meijia enterprises through deep cultivation of industry digital solutions. Ding Tao, who has rich industry experience, served as the head of shangpaimeijia brand business department. Ding Tao and his team have successively served gujia home furnishing, Supor, sankeshu, bull group, Bosch, Nippon, abb, Rex lighting and other well-known brand enterprises in the industry. The cooperation projects involve the brand cloud store o2o new retail project, as well as omni-channel docking, multi-level ledger distribution and one inventory through onex intelligent operation center. Ding Tao believes that Meijia has the uniqueness of the industry. In the past, Meijia's industry channel was the king. User data was scattered in the hands of dealers and could not be effectively utilized. The linkage between the brand and dealers was very limited. Under the general trend of digital upgrading, Meijia industry has transformed from traditional retail to digital new retail, and the service boundary and consumption scene are expanding, entering a new era of "user-centered" To solve industry problems, Shangpai has integrated one-stop retail digital solutions from front-end, middle stage to back-end, and opened up the retail service scene of Meijia industry from brand headquarters to dealers, to stores, shopping guides and users; Solve the problem of benefit distribution under various channels and business scenarios; Connect the internal back-end system of the enterprise in series to realize the unified it empowerment and operation empowerment from the brand to the dealer, as well as the cost reduction and efficiency increase of the whole retail link.