Jinshan office announced the brand upgrade and enabled the new slogan to "bloom the power of wisdom"

On December 16, Jinshan office launched a new logo and brand slogan. The new slogan is: the power of wisdom. The new logo of Jinshan office adopts "K" graphic design, which inherits the "King" history and spirit of Jinshan for more than 30 years; The front and back double page graphics, such as "folded documents", imply that Jinshan office is deeply rooted in the office field and continues to provide users with an office experience beyond expectations. The cascading rise forms a blooming link, which represents the concept of "connection" of Jinshan Office - connecting time and space, connecting equipment and connecting you and me. It also means to bloom wisdom and value together with users; The whole logo is dominated by red, like a flag dancing in the wind, which echoes the identity of the flag bearer of Jinshan office ethnic office software over the years. It is reported that behind the brand renewal of Jinshan office is the improvement of its product strategy and the deepening of the company's strategy. At present, Jinshan office has formed an office platform scenario represented by WPS, a cloud office platform scenario represented by Jinshan light office family, and an enterprise efficiency platform scenario represented by "Jinshan digital office platform". Jinshan office's products no longer stay in the "office three piece set", and have long been transformed from a tool into an office product and service provider. The upgrading of the new office scene inevitably requires the linkage of the new office brand.