Technology, Consumer Staples May 23, 2022 11:19 AM (GMT+8) · EqualOcean
Recently, Taobao tmall integration disclosed its core strategy for the first time in half a year, that is, focusing on 1 billion users, moving from transaction to consumption, and doing well and deepening the domestic consumer market. In the next three years, Taobao tmall will cultivate 100 super categories with a user scale of more than 100 million. In addition, after tmall 618 released 25 merchant policies, Taobao added another six measures, including subtraction of marketing methods, operating costs and business threshold, and addition of science and technology supporting commerce, consumer services and content.