Aug 14, 2025 06:42 PM (GMT+8) · EqualOcean
On August 10, 2025, global tech giant Huawei officially opened its first offline store in Brazil, located in the heart of São Paulo's commercial district, at the Shopping Cidade São Paulo on Avenida Paulista. As a key landmark for Brazil's economy, finance, and culture, Avenida Paulista is home to many multinational companies and financial institutions, as well as flagship stores for renowned international brands such as Armani, Fendi, and Hugo Boss. Unlike temporary pop-up shops, the Huawei Pop-up Store will remain open long-term, offering a range of services including product displays, in-store experiences, and after-sales support, serving as a lasting bridge for continuous interaction and in-depth communication between the brand and local consumers.

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