Pinduoduo Goes Strong Before IPO Lock Up Period Ends
COVID-19 and China
The Ease of Shopping Online. PHOTO: Ali Yahya on Unsplas

Jan 17, 2019 /EqualOcean/ - By 22nd Jan, Pinduoduo's IPO lock-up period will come to an end, pre-IPO shareholders and company insiders will be able to sell their shares, change of share price of the popular Chinese e-commerce platform will be in the spotlight.

The company's share began trading publicly in the U.S. since July 2018, the company had been suspected and accused of selling counterfeit products and wooing lower-tier citizens in China to expand sales in the past. The Pinduoduo IPO offered shares at 19, shares closed on the first day of trading at USD 26.70, an increase of 40.5% from its IPO price; then reached an all-time high of USD 30.48 in September, hit a mid-November low of USD 16.53, then headed upward strongly in very recent days, at the time this article is being written, the company's share price was USD 25.14, up 2.99% 

Most analysts tracking Pinduoduo shares are quite optimistic these days, In fact, all seven of those covering the company recommend buying the security. Also, Morgan Stanley began covering the equity with an "overweight" designation, which suggests the stock is better value for money than others and set the target price at USD 29, this was raised by the Chief Analyst Grace Chen.

From December 2018, Pinduoduo started to cooperate with reliable Chinese manufacturers, guide them to reduce cost while aid with a certain amount of quality control, these manufacturers, named Pin Gong Chang (拼工厂, literally means Pin Factories), on the other hand, benefit from the large customer volume the platform provides to expand their sales. Until 9th Jan 2019, more than 3000 manufacturers had sent out applications to become Pin Factories.

As Chinese government promotes assistance to farmers, Pinduoduo is making huge efforts in expanding and further developing its projects of aiding farmers, the company selects two to three different types of agricultural produces every week, and deliver them to customers all over China. According to (财经网), in the past three years, Pinduoduo all together sold 5450,000,000 Kg of agricultural produces, annual growth rate exceeded 300%, becoming one of the most crucial channels for agricultural product sales.

Many other E-commerce companies in China first launched their platforms in Tier 1 cities in the hope of gaining a large amount of customer volume; nonetheless, the customer volume of these cities will soon reach a point when no more can be found, then these E-commerce companies will turn their heads to other cities, where Pinduoduo had already dominated the market a long time ago.

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