More than just robots! UBTECH's new strategy is implemented, building a human-machine symbiotic future city ecosystem.
On June 30, UBTECH (优必选) held its 2026 Global Launch Event in Shenzhen, releasing the "Human-Robot Symbiosis" strategy for the next decade and launching the full-size ultra-bionic humanoid robot UWorld U1 series, including three products: the half-body U1 Lite, the high-spec full-body U1 Pro, and the high-dynamic full-body U1 Ultra. Among them, U1 Lite is priced at 119,800 yuan; U1 Pro at 169,800 yuan; U1 Ultra male version at 990,000 yuan, and female version at 880,000 yuan.
At the press conference, UBTECH (优必选) announced that orders for the UWorld U1 (优世界U1) across all online and offline channels have cumulatively exceeded 13,361 units, with delivery targeted for this year. This is also the world's only full-size ultra-bionic humanoid robot with large-scale mass production capabilities, marking the transition of humanoid robots from industrial scenarios to consumer scenarios and opening a new era of human-machine symbiosis.
Zhou Jian: From industrial scenarios to consumer scenarios, the two-decade strategy steadily advances the long-term layout of humanoid robots.
At the launch event, Zhou Jian, founder, Chairman of the Board, and CEO of UBTECH (优必选), released the "Human-Robot Symbiosis Strategy." He believes that human-robot symbiosis will evolve in three steps: first, replacing high-risk and repetitive labor to liberate the workforce; then, penetrating daily life to provide companionship services; and finally, achieving deep integration between humans and machines without boundaries. The large-scale popularization of robots will reshape the social distribution system. Zhou Jian envisions that in the future, human income might consist of three categories: basic security, creative earnings, and machine dividends, allowing everyone to share the technological dividends. The ultimate mission of technology is to remove the shackles of human survival and labor, allowing people to focus on creation, love, and emotion. Human-robot symbiosis will also become a cosmic-level romance as humanity heads towards interstellar civilization.
Zhou Jian stated that UBTECH (优必选) is positioned not merely as a humanoid robot equipment manufacturer, but as a platform enterprise laying out future productivity, with the goal of building the three core pillars of a human-machine city: 1. AI Intelligent Terminals: Humanoid robots serve as unified interaction terminals for all scenarios, gradually replacing mobile phones to become the entry point for life connectivity. 2. New Quality Productivity Platform: Opening up software and hardware capabilities to empower industries, providing vertical scenario solutions for robots, and assisting in intelligent upgrades. 3. Human-Machine City Information Base: Humans are responsible for decision-making, scheduling, and issuing commands, while robots are responsible for on-the-ground execution, undertaking various public services, and building a city-wide human-machine collaborative execution network.
In terms of the overall layout, UBTECH (优必选) humanoid robot products are launching three major initiatives this year, covering three layers of scenarios: home, industrial, and commercial. This constitutes a complete AI infrastructure and implements the human-robot symbiosis strategy. UBTECH (优必选) is steadily advancing its long-term layout by relying on a clear two-decade development strategy.
Relying on full-stack self-developed technology, a full-scenario business layout, and a continuous talent innovation mechanism, UBTECH (优必选) holds multiple industry milestone achievements. In 2025, it will become the global leader in the mass production of full-size embodied intelligent humanoid robots, and in 2026, it will officially launch the consumer-grade humanoid robot brand Uworld (优世界), completing the full closed loop from To B to To C.
Tan Min: U-World (优世界) U1 is equipped with the world's first emotional large model designed for long-term companionship, starting from 100,000, and orders have already exceeded 10,000 units.
Ushijie (优世界)'s goal is to create companion robots that are good-looking, offer caring interactions, know how to respond, and are available at all times. They can provide continuous companionship throughout the product lifecycle, with interactions that can be iteratively adjusted according to the user's stage.
Tan Min, Chief Brand Officer of UBTECH (优必选), President of the Robotics Mass Consumption Innovation Business Unit, and General Manager of UWorld (优世界), stated: "Human-robot companionship is a brand-new solution proposed for the field of mental health and a brand-new care initiative. The human-robot companionship economy is the first rigid demand scenario in human history with unlimited emotional value, boundaryless companionship, and full lifecycle coverage. It is expected that from 2026 to 2036, China's ultra-bionic robot market will explode from the tens of billions level to the trillion level."
As the world's only full-sized super-bionic humanoid robot with mass production capabilities, Uworld (优世界) possesses full-chain proprietary technology ranging from bionic skin, embodied intelligent hardware, and operating systems to emotional large models and complete machine mass production manufacturing, breaking the industry bottleneck for mass production implementation.
The U1 series by You World (优世界) features 88 degrees of freedom and an innovative dual-pivot bionic cervical spine, covering 90% of basic human movements. This product is equipped with the world's first emotional large model designed for long-term companionship, capable of recognizing over 20 types of fine-grained emotions with an accuracy rate exceeding 90%. Its bionic fast-slow brain architecture draws on cognitive neuroscience to achieve the synergy between a 500ms intuitive response and deep reasoning with billions of parameters. The bionic expression drive system uses a proprietary controller to keep the voice-lip synchronization delay within 20ms, putting an end to the "robotic feel".
The cross-temporal memory bank Agent Memory OS builds a digital life system, and the proactive care engine realizes wake-up word-free interaction based on environmental perception, making the You World (优世界) super-bionic humanoid robot a partner who knows how to "read the room."
At the same time, U-World (优世界) insists on user control over their own data, allowing users to view, export, and delete it at any time. Meanwhile, data is prioritized for local processing and is not uploaded to the cloud unless necessary. With the support of extreme biomimetic interaction and full-link security assurance, the humanoid robot achieves a leap from a tool to a warm companion partner.
The application scenarios of the U1 series by You World (优世界) cover consumer scenarios such as daily companionship, emotional support, life aesthetics, and social assistance, as well as commercial scenarios such as reception and greeting, elderly care companionship, psychological therapy, cultural tourism exhibitions, scientific research and teaching, and high-end housekeeping services.
Launch the "Human-Machine Companionship Project" (人机伴独工程), use AI to benefit humanity, and build a harmonious society together.
No matter how big the world is, deep down in each of our hearts, we hide the person we care about and love the most. For this reason, U-World (优世界) has officially launched the "Human-Machine Companionship Project." Empty-nest elderly, families who have lost their only child, families of martyrs... every bit of loneliness should not be ignored. U-World (优世界) promises to donate a certain number of customized bionic robots every year to provide long-term psychological comfort for families and individuals in need.
In 2026, U-World (优世界) plans to donate 100 customized bionic robots. By using 3D facial modeling and voiceprint backtracking technology to physically replicate designated images, and deeply integrating emotional interaction large models with exclusive long-term memory, combined with multimodal situational awareness, they will provide professional psychological companionship.
At the press conference, UBTECH (优必选) awarded Village Chief Li Rui the title of "Robot Charity Ambassador." New-generation stars Wang Jiayi and Cheng Hongxin attended the event in person, becoming the first batch of celebrity members of the "Human-Robot Companionship Project" robot charity campaign. Village Chief Li Rui will also rally more celebrity friends to jointly seek out 100 special families and individuals in need of help.
Multiple ecological partnerships were simultaneously launched at the press conference. The world's most influential electronic music producer and DJ, Alan Walker, was appointed as the Global Entertainment IP Ambassador for U-World (优世界), launching the "WALKER×WALKER" co-branded IP. He will also become the first musician in the world to have a dedicated bionic robot. Furthermore, U-World (优世界) reached bionic robot application cooperation agreements with partners from various fields such as media, healthcare and elderly care, and consumer sectors, and completed centralized signings to accelerate the large-scale deployment of U-World U1 in diverse scenarios.
The launch event created a 4,000㎡ immersive human-machine symbiotic art space. With the theme "Love is Eternal," it featured exciting segments such as a super-bionic humanoid robot fashion show and a human-machine waltz, presenting the audience with a direct vision of a future where robots are integrated into daily life.
On June 18, the Ministry of Commerce and other 8 departments issued the "Implementation Opinions on Accelerating the Development of 'AI + Consumption'," proposing to focus on key groups such as "the elderly and children," accelerate the application demonstration of new AI products like elderly care robots, companion robots, and AI life assistants, and enhance capabilities in emotional companionship, health monitoring, transfer assistance, and smart housekeeping. The Ministry of Industry and Information Technology and the State-owned Assets Supervision and Administration Commission of the State Council also simultaneously launched the 2026 Special Action for Humanoid Robot and Embodied Intelligence Real-Scene Practical Training, promoting the normalized deployment and application of humanoid robots in real production and living environments.
With the official release of U World (优世界) U1, UBTECH (优必选) humanoid robot's three-step strategy of "first industrial, then commercial, and finally consumer" has been fully implemented, forming an all-around resonance with policy directions. On the industrial front, the Walker S series has achieved mass production and delivery in 2025, while on the consumer front, U World (优世界) will open a second growth curve, marking the true starting point of the human-machine symbiosis era.