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The Overlooked 120 Million Consumers
Japan is a demanding but high-value market. Chinese sellers are growing fast, yet success requires more than low prices—clear manuals, strong quality, 24/7 service, and trust. Consumption is polarizing, and aging buyers remain active. Long-term branding and localization are key.
Oct 29, 2025 05:24 PM
"Bing dwen dwen" has 29 licensed manufacturers, most of which have access threshold 20 million.
The SPAC initiated by Li Ning applied to the Hong Kong stock exchange for listing
CSC: the short-term growth of sportswear is under pressure, and the long-term boom continues
EqualOcean Weekly Hotspots Series (8/17-8/22)
Amid fast-paced changes that fill the business community with excitement, angst and trepidation, EqualOcean will publish a series of roundup articles to document the major events related to Chinese companies going global every week.
Aug 22, 2025 11:25 AM
Hong Kong sporting goods stocks continued to decline
The sports sector of Hong Kong stocks fell, and Li Ning fell nearly 5%
Li Ning: the net profit attributable to the parent company in the first half of the year was 1.962 billion yuan, a year-on-year increase of 187%