Yum China: appoint Huang jinshuan as the first chief customer officer and Wang Tao as the general manager of KFC

Chinese Restaurant Brands Going Global: What Keeps Customers Coming Back After the Opening?

How long can the queues outside a brand’s first overseas store last? And how many customers drawn in by the novelty will become regulars? For Chinese restaurant brands expanding internationally, opening a store is only the beginning of the challenge of building a local business and retaining customers.

Taobao Takes Double 11 to 20 Overseas Markets, Adding Free Shipping and More Than 1.2 Million Merchants

Taobao plans to run this year’s Double 11 shopping festival across 20 overseas markets, with free-shipping offers in 13 countries and regions and more than 1.2 million Taobao and Tmall merchants participating, the company said on September 21. The campaign extends the platform’s international push beyond small parcels, with furniture and home-improvement goods among the medium and large items it aims to ship directly overseas.

TikTok Shop Plans UK–EU Cross-Border Expansion, With Wider Access Scheduled for October

TikTok Shop, the e-commerce business of ByteDance（字节跳动）, has scheduled a cross-border selling pilot for selected UK and EU merchants from September 21, 2026, with broader availability planned for October 19. The expansion is intended to connect its British and continental European operations through shared seller-management tools, reducing some of the administrative work involved in entering additional markets.

YUMC: Digital Order and Food Delivery Business Boosts Sales in 3Q 2020

Yum China performed well in the third quarter as the catering industry was still working its way through a trough.

YUMC's Revenue Down 11% YoY in 2Q2020, of Which KFC Falls 10%

"Although the COVID-19 has brought uncertainty to the company's business, YUMC's footprint is expanding," said Joey Wat, the CEO of YUMC.