May 25, 2021 03:58 PM (GMT+8) · EqualOcean
On May 25, Qi Junsheng, general manager of Taobao tmall's business division, revealed at the 2021 business product upgrade conference that there will be these changes this year: Change 1: Qianniu workbench will be comprehensively upgraded to provide efficient and mobile store operation capability for businesses. As the core tool for businesses to operate stores, Qianniu workbench will be further upgraded this year. It is planned that in July this year, the new version of Qianniu mobile platform will be officially launched to provide services for all businesses. To provide wireless, PC multi terminal e-commerce services for businesses. Change 2: business private domain products are upgraded from user access tools to crowd operation solutions, and from efficiency to effect. Subscription, customer service shopping guide, group chat and CRM will form a tool matrix for businesses to operate fans and members efficiently. The platform will help businesses gain more operation initiative and digital intelligence ability. Change 3: increase the upgrading of store entry path and strengthen the connection between consumers' whole link and stores. In the past, most of Taobao apps were used to display goods. This year, more opportunities will be provided for consumers to show their favorite "stores" by means of commodity search, store search, guess your favorite, micro details and daily good stores. For example, the home page added "daily good store" channel, guess you like to add "store" recommendation, Taobao Search end of the "store" presentation for revision.

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