Ruisheng Technology: the net profit attributable to the parent company in the third quarter was 183 million yuan, a year-on-year decrease of 57.4%

Apple and China: A Mutually Beneficial Relationship

In 2019, around 46% of Apple's suppliers were Chinese companies or China-based factories. Not only do Chinese firms rely on Apple's sizable orders, but Apple also sees benefits from the country’s high cost-efficiency and growing innovation.

The First Move of the U.S. Postal Service on Cross-Border E-commerce After Trump

"For many high-margin products, even with a 100% tariff, the cost of manufacturing in China is still far lower than local production. Therefore, from a business perspective, high-margin products will become a more prominent focus in cross-border trade. Companies should adjust their strategies to adapt to the new market environment." — Founder of a cross-border brand, interviewed by EqualOcean.

A Letter to the Go Global Pioneers of 2025

Rational science as the shield for global expansion, Chinese culture and philosophy as the sword, Forging the foundation for Chinese enterprises' global success.

2025: New Approaches to Global Traffic Acquisition

From impulsive decision-making to systematic analysis, traffic acquisition in cross-border e-commerce, content creation, and global gaming is no longer just a numbers game—it has become a battle of precision and efficiency. As traditional traffic operation strategies lose effectiveness, companies expanding overseas face a key challenge: how to achieve the highest conversions with the lowest cost.

Xiaomi and OPPO Invest in Optics Tech of Apple Supplier AAC Technologies

AAC technologies, as one of the most comprehensive consumer electronics upstream suppliers in China, plays in the verticals of acoustic, precision processing, haptics and optics.