Feb 16, 2022 07:19 PM (GMT+8) · EqualOcean
Gamma data released the mobile game report in January 2022. The report shows that in January 2022, the actual sales revenue of China's mobile game (mobile game) market was 22.24 billion yuan, an increase of 20.25% month on month and 17.76% year-on-year. For revenue growth, Gamma data analysis said that on the one hand, many games launched spring festival activities on the eve of the Spring Festival to stimulate the growth of water flow. For example, the glory of the king started the spring festival activities on January 25 to preheat the "five level inscriptions", and the later activities were constantly updated, with the increase of active users, which continued to stimulate users to recharge; On the other hand, on the eve of the Spring Festival, a number of new games were launched, bringing water growth. For example, products such as civilization and conquest, swordsman world 3, which were launched at the end of December 2021, and angel war, which was launched in January, all brought water increment.

This text is a result of machine translation.