Jun 16, 2022 12:46 PM (GMT+8) · EqualOcean
On June 16, 2022, Netease cloud music released the Chinese rap music report (2022), which proposed that Chinese rap music has become a mainstream music style with real localization characteristics from the aspects of rap style and issues, rap musician research, and online music platform support. According to the survey data, musicians after 00 have become the main force of rap creation, accounting for more than 3/4. Since 2020, rap has become the second largest music style in Netease cloud, greatly enriching the diversity of original Chinese music and bringing a new development direction to Chinese music. The report shows that the styles of Chinese rap music are diversified. Trap rap has risen in the past five years and become the basis for the composition of many emerging rap music. Various rap forms, such as melody rap, emotional rap, hard core / alternative, are also increasingly sought after by young users. At the issue level of song content, "dream" has been repeatedly mentioned by Chinese rappers. Among the popular Chinese rap songs in the past five years, dream related issues have remained at a high level, and one of every five songs describes dreams. At the same time, the sense of existence of "money and luxury cars" decreased significantly, and the number of songs referring to relevant content decreased from 10% in 2016 to 3% in 2021. The Chinese rap music report (2022) also conducted a detailed investigation on the new generation of Chinese rap musicians. According to the questionnaire data, more than three-quarters of the "Post-00" musicians born in 2000 and later accounted for. Chinese rap music ushered in a younger, more creative and imaginative generation.