Xiaohongshu has 8 billion daily interactions and plans IPO
Xiaohongshu has more than 8 billion interactions daily. After being founded in Shanghai in 2013 the company has evolved from a shopping guide in Hong Kong to a content community platform. During the epidemic period, food content once surpassed beauty and became the first category of Xiaohongshu. According to the data, more than 1.3 billion people searched for food-related content in 2020. Xiaohongshu plans to go public soon with a valuation of USD 10 billion.
This briefing is contributed by and first appeared on CIMK.
Source: CIMK
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