Apr 19, 2021 03:09 PM (GMT+8) · EqualOcean
According to yiou auto news on April 19, Tencent and SAIC Audi officially signed a memorandum of understanding. The two sides will carry out multi-dimensional cooperation in the fields of Internet of vehicles service and intelligent cockpit, cloud service, digital marketing, user operation and cloud security, and will join hands to explore the application and digital development of cloud computing technology in the whole automobile industry chain. The new Audi a7l will become the first model of SAIC Audi equipped with Tencent eco Internet of vehicles. In the future, more SAIC Audi products will be equipped with Tencent eco Internet of vehicles. In this cooperation, Tengxun will integrate rich social, content, service and other ecological resources and digital technology into SAIC Audi travel ecology. Tencent eco Internet of vehicles tai3.0 is deeply integrated into the latest generation of "Audi Internet" system, providing users with customized wechat car version and QQ Music, Tencent map, Tencent small scene (car APP) and other service applications, and through the "mobile phone + car" linkage, bring seamless and consistent "service accompanying" experience across scenes, and constantly expand the added value of the car as the "third living space". In addition, Tencent will help SAIC Audi build a "user life cycle" operation mode, and create a marketing link covering multiple scenes of "people, cars, stores and factories". Relying on Tencent's powerful cloud computing and other digital capabilities and user service experience, by connecting the full stack service and intelligent data center, it helps to create new potential energy of SAIC Audi digital marketing, and provides users with personalized, high-quality and efficient service experience.

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