Jul 24, 2025 03:21 PM (GMT+8) · EqualOcean
According to Business of Apps, TikTok's revenue surged by 42.8% year-on-year in 2024, hitting USD 23 billion. This propelled TikTok to become the world's fourth-highest-grossing social app, trailing only Facebook, Instagram, and YouTube. This growth also contributed to ByteDance's overall performance. While ByteDance saw slower growth in net profit and narrowing profit margins in 2024, its overseas operations—dominated by TikTok—delivered a 63% year-on-year revenue increase, accounting for a quarter of the company's total earnings and reaching an all-time high proportion.

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